My name is Eileen Hutchinson, and NitNOT is a company I founded out of years of frustration and a personal disaster that turned into a mission to shake up an industry.
As a full-time working parent, my schedule was packed: working, chauffeuring, helping with homework, cooking, cleaning – all the usual things that make life so hectic…and then we got head lice and nits.
I tried everything I could to get rid of them. I tried dozens of ineffective treatments, but this army of insects relentlessly held their ground. It felt like a losing battle. No sooner had we thought we’d got rid of them, we’d find out, we hadn’t – and so the saga continued.